FAQs
- Identity, place and civic pride - creating a town centre with a sufficiently clear identity; boosting pride in the town centre; a less fragmented experience of the place.
- Safe, welcoming and accessible places - improving perceptions and experiences of safety.
- A resilient town centre - a town centre economy in transition.
- Inclusive growth - ensuring that growth benefits existing communities
- Working in partnership - the need to turn strategy into delivery.
- Climate resilience and environmental sustainability - the need for the town centre to adapt to a changing climate.
- Deliver growth that benefits communities: Ensure new investment and development deliver measurable benefits for existing communities through affordable and mixed - tenure homes, better health and wellbeing, community infrastructure, skills, employment and opportunities for young people.
- Transform the quality and connectivity of place: Reconnect the town centre by transforming the Treaty Centre, strengthening gateways and improving wayfinding, permeability and public spaces so that the High Street functions as a coherent whole.
- Diversify uses and enhance the experience of place: Move beyond dependence on traditional retail through a stronger mix of homes, hospitality, workspace, culture and community uses while supporting Hounslow’s independent economy.
- Put Hounslow at the heart of West London's growth: Capitalise on Heathrow, the West London Orbital and Hounslow’s exceptional connectivity to attract investment, grow the workspace and skills offer and ensure the town centre captures the jobs and economic opportunities created by West London’s next phase of growth.
- Celebrate an authentically Hounslow town centre: Amplify Hounslow’s distinctive South Asian identity, food, culture and independent businesses, strengthening Bell Square, cultural programming and the evening economy.
- Create a safer, healthier and climate-resilient town centre: Transform the High Street and wider public realm through greening, biodiversity, healthier streets, sustainable movement and climate adaptation.
Why create a new vision for Hounslow Town Centre now?
Hounslow Town Centre is at a pivotal moment. Population growth, major transport investment and significant development opportunities all invite us to consider what a stronger, more vibrant town centre should look like - and how to make that happen.
The town centre has some big strengths, including exceptional connectivity, a young and diverse population, a strong independent business base and an emerging cultural offer. However, these assets are not yet connected by a clear proposition for the future. That's what this vision is all about - joining the dots so that Hounslow town centre is ready for the opportunities and challenges it will face in the years ahead.
What will be the result of this vision-setting work?
The result will be a Vision & Investment Framework. More than just another masterplan, it will bring together existing evidence and ambitions into a single strategic proposition for the town centre.
It will establish a clear vision, spatial framework, investment priorities and route to delivery, providing greater direction for the Council, communities, landowners, investors and delivery partners.
What are the key challenges this vision needs to help us address?
We have identified six inter-connected challenges that the new Framework needs to address:
What are the council's draft strategic priorities for Hounslow town centre?